The Hunting Wire

Monday, March 2, 2026  ■  Product News

B&P USA Launches New Website Enhancing the Digital Experience for Premier Shotshells

B&P USA Launches New Website Enhancing the Digital Experience for Premier Shotshells

January 2026 – B&P USA, the manufacturer of the world's premier shotshells for clays and hunting, proudly announces the launch of its newly redesigned website, https://baschieri-pellagriusa.com. The upgraded platform marks B&P's return to direct online engagement after several years, offering shooters nationwide a modern, streamlined way to explore the full B&P lineup while continuing to support our trusted retail partners.

The new website represents a significant step in B&P's continued growth, combining the brand's legacy of performance and innovation with a modern online experience. Shooters can now browse B&P's premier line of ammunition, access detailed product specifications, learn more about the brand's heritage, and now purchase securely through the platform – creating added convenience for today's consumer.

While B&P ammunition remains widely available through its trusted network of dealers and retail partners, the addition of online purchasing enhances overall accessibility and strengthens the connection between the brand and its consumers. The new platform is designed to complement existing retail relationships while further supporting B&P's long-term growth in the U.S. market.

Christian Hogg, Director of Marketing at B&P USA, stated, "B&P has always been committed to delivering the highest-quality ammunition to shooters everywhere. This new website allows us to better share our story, provide a seamless digital experience, and continue supporting the passionate community that trusts B&P in the field and on the range."

To learn more about B&P and explore the new website, visit: https://baschieri-pellagriusa.com