Everest Execs to Speak on Technology in the Marketplace Session at FICC Conference in Orlando, June 9
June 8, 2021

Session on “Connecting Manufacturers, Retailers and Consumers in The Outdoor Industry” Held at 9:30 a.m. ET on June 9

The Woodlands, Texas – June 2, 2021 – Everest’s Christopher Carlberg, VP of Business Development, Marcus Johnson, Executive Vice President and Amin Pirani, Director of E-Commerce, are leading an important session on how Everest utilizes technology and the marketplace to connect manufacturers, retailers and consumers at the FICC Conference on June 9. Everest.com is the first online, multi-merchant marketplace for the outdoor community. FICC, the Firearms Industry Compliance Conference, is two days of sessions covering firearm industry strategy, legal, compliance and more. Register and learn more here.

The session, “Connecting Manufacturers, Retailers and Consumers in the Outdoor Industry” held at 9:30 a.m. ET on June 9 will see Johnson, Carlberg and Pirani highlight how Everest has grown exponentially over the past year utilizing key resources in the marketplace, such as a membership program (Everest’s Caliber membership), workflow automations, web push notifications, loyalty rewards programs and much more.

“Everest is shaping the way in which consumers shop by focusing on loyalty programs and a broad array of products,” explained Carlberg. “We’ll share with attendees at FICC about our journey over the past year – including launching our programs during a pandemic – and our successes and what we’d do differently. We truly feel we are changing how the sporting goods industry reaches consumers and we look forward to having earnest discussions to help one another.”

FICC is coordinated by Orchid Advisors, a leading firearms compliance solutions agency. Jon Rydberg, CEO of Orchid Advisors shared, "Everest has quickly become a leader in the online recreational sports market. Their team has built a powerful marketplace connecting manufacturers/retailers with consumers. We are honored to have them present at this year’s FICC."

Everest is a marketplace where merchants list and sell products related to outdoor hunting and shooting sports, fishing gear, adventure and camping equipment, apparel and footwear, and much more. Merchants can easily set up a storefront on Everest.com, branded with a logo and vanity URL, and connect with over 30 million active consumers using AI technology to assist in customer acquisition. Over the past year, Everest.com has on-boarded over 1,000 new sellers and are in line to manage over a billion dollars’ worth of inventory from its various premium sellers. Interested in becoming a seller at Everest.com? Visit the storefront at https://www.everest.com/storefront

About Everest

Driven by our Caliber Members, the Everest mission is to create the largest marketplace on earth for the outdoor recreation community – a place where retailers can sell gear, apparel and accessories for all outdoor recreational activities including hiking, camping, biking, rock climbing, winter sports, watersports, team sports, fishing, hunting, kayaking, rafting, road and trail running, and much more. Everest is a place where like-minded consumers can learn, interact, participate and shop. Ultimately, we are a community of like-minded, non-discriminating, conservation-loving outdoor living retailers, manufacturers, distributors and consumers. Join the movement today.