Glenwood, AL – Pursuit Media, LLC announces rapid growth of viewers of the Pursuit
UP streaming channel.
Pursuit’s industry-leading linear plus streaming dual distribution model continues to
provide content providers and manufacturers with the best and most sustainable model
to reach outdoor enthusiasts of every category. As some traditional networks
experience declines in distribution and viewership across the board, the Pursuit UP
platform has been instrumental in helping to augment the overall delivery of impressions
for our producers and their partners like no other network has done before. This year,
Pursuit UP is seeing impressive month over month increases of user sessions and total
minutes viewed that show a high level of engagement and retention by users.
“We are very proud of what we’ve accomplished over the last fourteen years, including
the launch of our streaming channel, Pursuit UP, almost five years ago now. To be in a
position for long-term outdoor content distribution in both linear and digital platforms to
ensure everyone can get their favorite hunting, fishing, and shooting content anytime
and anyway they want it…just means the world to us.” says Rusty Faulk, CEO of
Pursuit. “We’re doing more and more to promote our streaming platform and our
content providers have done a great job letting their fans and followers know where to
find it…and we’re seeing it all pay off in the reporting. Pursuit UP schedules newer
content and episodes and at high refresh rate and that’s been the key for us. Our model
provides the best reach and best value in the space for content providers, advertisers
and our viewership and it’s only going to get better in all areas” he continues.
Brian Veys, Vice President of Research & Development at Pursuit Media, keeps the
company abreast in all areas of reporting and had this to say… "We continually see
positive trends in all areas of the business. I've been particularly impressed by the
continued growth of PursuitUP: each month this year, the platform has delivered year
over year growth in views and minutes viewed. These are engaged viewers and really
a new, additional audience for Pursuit overall. As the percentage of those without a
traditional MVPD subscription continues to grow, we continue to reach and grow our
audience with the PursuitUP platform."
Check out all the great Pursuit content that can be easily found on any of the many
streaming providers of Pursuit UP.
#wearepursuit
About Pursuit: Pursuit Media, LLC, the industry leader in total home and user delivery,
has its linear feed Pursuit Channel, active nationally to 30+ million homes via DIRECTV,
AT&T U-verse HD, DISH Network, Sling TV HD, Comcast Xfinity, Fios by Verizon HD,
Centurylink Prism HD, Cox Communication HD and the National Cable Television
Cooperative (NCTC). PursuitUP, is active to 90 million users through Samsung’s TV
Plus, Sinclair’s STIRR, Xumo, Glewed TV, Vidgo, Kloud TV, Select TV, Sports.TV,
Local Now, Vizio Smart TVs, and many more. Additionally, PursuitUP’s VOD library is
readily available online to anyone at pursuituptv.com, or by downloading the PursuitUP
app available on most devices.
Media Contact:
Pursuit Media, LLC – 334.544.0701 – media@pursuitchannel.com