Magpul has expanded its AMAG line with new 10- and 12-round stainless-steel magazines for the SIG P365, offering competitive pricing compared to OEM magazines. The magazines feature high-visibility followers, stainless-steel springs, and capacity indicators for easy ammunition verification.
Thompson/Center Arms announced the launch of the ENCORE PROHunter Pistol Frame Assembly, a modular handgun frame designed for hunters and precision shooters. The CNC-machined frame offers compatibility with ENCORE pistol barrels and is available through authorized dealers with an MSRP of $530.
Henry Repeating Arms announced two new revolver variants: the H16 Golden Boy Deadeye Revolver and H17 Big Boy Deadeye Revolver, featuring upgraded adjustable rear sights and fiber-optic front sights. Built on proven foundations and developed from customer feedback, both models are Made in America and backed by Henry's Lifetime Warranty.
Knight & Hale Game Calls announces its newest deer call lineup featuring the EZ-Grunter, EZ-Grunter Xtreme, Death Chamber, and Ultimate Rattle Bag. Each call is engineered to deliver authentic realism and versatility for hunters seeking to attract deer throughout the season.
Hawke® Optics introduces the Vantage IR 1–4x20 Turkey Dot Scope in Mossy Oak® Bottomland, featuring an illuminated turkey-specific reticle for fast target acquisition and precise shot placement. The scope offers 1-4x magnification, four inches of eye relief, and includes accessories like a zoom throw lever and honeycomb sunshade, backed by Hawke's No-Fault Lifetime Warranty.
Arcus Hunting announces the launch of Defend by Dead Down Wind, a new safety-focused insect repellent brand featuring picaridin and permethrin formulas for protection against mosquitoes, ticks, and biting insects. The lineup will launch in early spring 2026 through retail partners including Quincy Farm and Home and DeadDownWind.com.
COAST Products unveiled the BRKR PTX65R and PTX35R pistol lights featuring a patent-pending Snap-Focus™ Two-Beam System that transitions between a CLEAR-VIEW™ Flood Beam for close-quarters awareness and an ULTRA-RANGE™ Spot Beam for long-distance precision. Available for pre-order January 20, 2026, the PTX35R retails for $129.99 and the PTX65R for $149.99.
C&H Precision announced the launch of the STRYKR, a mission-ready enclosed-emitter red-dot optic designed for duty, defensive, and competition use. The optic features a 1913 Picatinny mounting interface, 50,000-hour battery life, and is backed by C&H Precision's lifetime guarantee.
Vortex Optics introduced the Vortex Relay™ Network, a closed connectivity system for long-range shooting tools including the Impact® 4000 Ballistic Rail-Mounted Laser Rangefinder, Ace™ Ballistic Weather Meter, and Talon® HD 10K Ballistic Laser Rangefinding Binocular. The system integrates ballistic, environmental, and rifle-specific data across devices using the GeoBallistics® App solver.
CCI Ammunition announces its all-new Hunter Series rimfire ammunition for 2026, designed specifically for small game hunters with flat-nose bullets in standard and subsonic velocities. The products will be displayed at the 2026 SHOT Show in Las Vegas and shipped to dealers soon.
Code Blue® Scents launches four new hunting products: Refuge™ All-Season Spray, Code Red® Doe Estrous, Soak-A-Rope™, and Rope Dope™. These advanced scent technology products are designed to give whitetail hunters an edge throughout the season.
Knight & Hale Game Calls announces its newest deer call lineup featuring the EZ-Grunter, EZ-Grunter Xtreme, Death Chamber, and Ultimate Rattle Bag. Each call is engineered to deliver authentic realism and versatility for hunters seeking to attract deer throughout the season.
CCI Ammunition announces its all-new Hunter Series rimfire ammunition for 2026, designed specifically for small game hunters with flat-nose bullets in standard and subsonic velocities. The products will be displayed at the 2026 SHOT Show in Las Vegas and shipped to dealers soon.
Realtree announces a new collaboration with Dude Wipes. This partnership introduces Dude Wipes in exclusive Realtree Advantage Classic camo packaging, available exclusively on Amazon.
In honor of the 80th anniversary of Mack’s Prairie Wings and its former President and CEO, the late Marion McCollum, Winchester announces a special commemorative Xpert waterfowl ammunition offering available fall 2024.
Moultrie expands its award-winning Edge series of cameras with two new introductions: the Edge 2 and Edge 2 Pro. The Edge 2 and the Edge 2 Pro are available for purchase now at www.MoultrieProducts.com and at authorized Moultrie dealers.
Kent Cartridge announces the launch of Fasteel+ Bayou Blend. This innovative new shotshell is specifically designed for duck hunters seeking exceptional performance and value. Fasteel+ Bayou Blend combines high-velocity precision plated steel shot with advanced corrosion-resistant materials, ensuring lethal patterns and unmatched reliability.
Introducing the CHRONICLE 1911 by GForce Arms. This iconic 1911 handgun has been reimagined to offer both the timeless reliability you expect and the modern features you deserve in a pistol crafted with precision and built from high-quality materials.
Garmin (NYSE: GRMN) today announced Alpha® LTE is expanding coverage to North America. The small, rugged device attaches to existing dog collars and pairs with the Alpha app, so users can view their dog’s movements directly from a compatible mobile device1.
Introducing the CHRONICLE 1911 by GForce Arms. This iconic 1911 handgun has been reimagined to offer both the timeless reliability you expect and the modern features you deserve in a pistol crafted with precision and built from high-quality materials.