Sparks, NV— The Fowl Life television and podcast and California Waterfowl Association announced their official partnership today, extending over the next two years into the 2026 hunting season.

The Fowl Life (TFL) and the California Waterfowl Association (CWA) have a long-standing history together, rooted in their shared dedication to conservation efforts for waterfowl and wetlands. TFL will continue to showcase CWA’s mission on The Fowl Life’s television show on the Outdoor Channel, which has been named the number one waterfowl television show in the country. In addition to television, The Fowl Life Podcast has dedicated many episodes to the partnership with CWA, where listeners can expect to hear inside details on a wide range of conservation issues, waterfowl population updates, projects in the works with CWA, and fascinating stories and details about the development of wetlands and resources aimed at supporting waterfowl and hunters. TFL also proudly shares CWA’s missions across its website, social media platforms, and vast network.

“I have witnessed amazing results from each and every initiative that CWA has set into action. From egg salvage to New Hunter programs to the Veteran’s Hunt to their banquets to the massive amount of work they are accomplishing on Capitol Hill in Sacramento on a daily basis, I feel there isn’t another regional- or state-based agency on earth that does more for wildlife, hunters, and conservation than the California Waterfowl Association! We are proud and honored to be part of CWA, not only as a life member but as a partner for the future! There is a ton of work left to do, and CWA refuses to shy away from any of it! It is our responsibility to secure the special culture of duck hunting for many generations to come, and we couldn’t be more prepared than we are with CWA in the ring with us!”

Chad Belding

The Fowl Life Television

Banded Brands

The TFL cast and crew will also continue to showcase the importance of CWA’s messages across the nation as they attend hunting camps and trade shows.

“Conservation has been at the forefront of Merlo Waterfowl since the beginning of our journey and is the driving force behind everything we do. We are thrilled to be involved with California Waterfowl's exceptional people and missions. Our visions and passion for a thriving waterfowl population align seamlessly, and we look forward to seeing what we can accomplish together in the future.”

Rocque Merlo

Merlo Waterfowl Group

"California Waterfowl is excited to continue our partnership with Chad Belding and The Fowl Life team. Over the years, TFL has been able to help promote the many wonderful programs that are so crucial to California waterfowl hunters. Working with Chad and The Fowl Life will ensure our message and challenges here in California are heard throughout the country.”

Scott Mueller

VP-Fund & Membership Development

California Waterfowl

“Belding has a done a tremendous job of bringing like-minded groups together to protect the interest of hunters. I’m thankful that the FowlLife team will continue to tell our story, and I’m looking forward to working with Chad on the many challenges that we face here in California and across the country.”

Jake Messerli

Chief Executive Officer

California Waterfowl

About California Waterfowl Association: CWA is a 501c3 hunter-founded and supported conservation organization whose mission is to grow California’s waterfowl, wetlands, and hunter-conservationist communities. Their vision is a California with thriving waterfowl populations, vibrant wetland ecosystems, and respected hunting communities.

To learn more about California Waterfowl, visit calwaterfowl.org and follow them on Instagram (@calwaterfowl and Facebook (@CaliforniaWaterfowl).

For more information on The Fowl Life, visit thefowllife.com and follow The Fowl Life on Instagram, Camospace, and Facebook at @thefowllifetv.