ATHENS, GA (February 24, 2021) – MeatEater has launched the ‘Back 40 to Fork’ sweepstakes in conjunction with the donation of the Back 40 property to the National Deer Association (NDA). MeatEater is giving away an unbelievable slate of prizes with a total value over $4,900 from some of the top names in the industry. Each winner can then elect a ‘new hunter’ to receive a special prize pack containing gear picked specifically for beginners. To enter, fans can visit the online entry form. Promotion ends March 4, 2021.

“This is really exciting news, and what a great way to celebrate the handing over of the Back 40 property,” said Nick Pinizzotto, President & CEO of NDA. “We are both thrilled and thankful that MeatEater has chosen to donate this property to the NDA, and this sweepstakes really symbolizes the bright future for both the relationship and the property. The Back 40 project will be an invaluable asset to the Field to Fork program and it is hard to fathom just how large of an impact this will have on our overall mission.”

The NDA, with the help of its local Branch volunteers, will use the property over the coming years to host new hunter mentorship programs and the MeatEater team will continue to be involved, both by participating in mentor events and documenting the Back 40’s next chapter. The property will be used largely to support NDA’s Field to Fork program, the nation’s most comprehensive new hunter recruitment program.

The National Deer Association’s Field to Fork program is a food-focused hunter recruitment program for adults from non-hunting backgrounds. Field to Fork invites adults outside of the traditional hunting culture to learn every aspect of hunting and sourcing their own protein. The program teaches ethics, biology, shooting, hunting tactics and more to allow those new hunters the opportunity to continue hunting and expand their knowledge on their own.

Fans can learn more about the transition and see NDA’s Nick Pinizzotto and Hank Forester take part in the official handing over of the Back 40 property in Season 2, Episode 07 of MeatEater’s Back 40 series.

About NDA

Formally launched on November 10, 2020, the National Deer Association is a non-profit deer conservation group that leads efforts to ensure the future of wild deer, wildlife habitat and hunting. Formed by combining the strengths of two long-serving, successful organizations, the National Deer Association has a combined 38 years of action that has changed deer management for the betterment of hunting and protected North America’s most vital and admired game species for future generations. To learn more about NDA, visit www.deerassociation.com. NDA can also be found on Facebook at www.facebook.com/deerassociation, Instagram at www.instagram.com/deerassociation and Twitter at www.twitter.com/deerassociation.