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Chaffhaye Expands Marketing with Meng & Associates

2009-12-09

 

DELL CITY, Texas — One of the industry’s fastest growing quality forage suppliers, Chaffhaye Inc. announces it has selected Meng & Associates Inc. of Austin, Texas, for public relations and marketing support in promoting its Chaffhaye products and building awareness for Chaffhaye dealers.

Chaffhaye is premium bagged forage that captures the key characteristics of fresh pasture, while also offering a guaranteed level of nutrition. It is ideal for ensuring maximum health for a wide variety of animals, including horses, deer, goats, llamas, camelid and exotics.

“Identifying and consistently feeding high-quality forage is a huge challenge for today’s owners of traditional and non-traditional livestock, and Chaffhaye can keep animal’s digestive systems properly functioning and meet a large percentage of the animal’s daily nutrient requirements at a lower cost,” says Steve Rader, president of Chaffhaye. ““That’s a strong message, and we’re confident Meng & Associates can help us deliver that message throughout the agricultural community.”

Chaffhaye is made with alfalfa or grass that is carefully selected and harvested at peak leafiness to maximize nutrients, palatability and digestibility. While still fresh, the pasture is chopped, lightly misted with molasses and compressed into air-tight bags in which an all-natural fermentation takes place. The fermentation closely mimics an animal’s digestive process and features active yeast, beneficial enzymes and bacteria to ‘pre-digest’ the feed. The end result is animals receive greater nutrition at a significant cost savings. Chaffhaye is available in 50-pound, weather-resistant bags that can be stored outside.

“We’re very excited about our new relationship with Chaffhaye,” says John Meng, president of Meng & Associates, a full-service marketing firm specializing in brand building and public relations. “Chaffhaye is an incredibly nutritious forage that has the potential to revolutionize how we care and feed both traditional and non-traditional livestock. We’re eager to help get their message out.”

Chaffhaye Inc. is building a strong dealer network across the United States and Japan. To learn more about the Chaffhaye products or becoming a Chaffhaye dealer — visit www.chaffhaye.com or call 281-888-2917.


Based in Dell City, Chaffhaye Inc. produces high-quality forage that captures the key qualities of a natural pasture, and sells Chaffhaye through more than 300 dealers in the United States and Japan. For more information on Chaffhaye or Chaffhaye products, call 915.964.2406 or visit www.chaffhaye.com.